The shares of Viant, the ad technology company that acquired Myspace in 2016, experienced massive growth in its Nasdaq debut following its raising $250 million in its initial public offering. The shares soared to 90percent as investors began to become more attracted to the programmatic DSP because of its potential to profit from CTV growth. Lafayette Broadcasting and Cable are prominent investors in Viant which have seen an impressive ROI on the investment. Myspace’s shares Myspace which is which is now controlled by Viant has also seen significant growth as the company continues to grow its reach and achieve success. As a result of these developments, Viant is well-positioned to be a leading innovator in the field of programmatic ads.
Programmmatic DSPs such as Viant have become more popular due to their capability to automate and improve digital advertising campaigns. Through the use of data and advanced algorithmic techniques, they are able to send targeted ads to appropriate users at the right moment. This method of optimization has allowed companies such as Viant to benefit from the growing popularity of CTV and, the result is that shares of these companies have enjoyed massive growth in recent months.
The shares of Viant are in a good position to keep their momentum up. Since Myspace growing its audience, and the company investing in programsmatic DSP technologies, Viant is in a ideal position to make huge advances in the field of advertising technology. Investors have already begun reaping the benefits of their investment and should Viant is able to continue to grow at the current degree, they’ll keep doing so for the next several years.
Viant has established itself in the world of ad technology by acquiring Myspace and its subsequent jump of 90% in shares. This is great news for investors with Viant shares because it suggests that Viant is on the right track to be a major player in the field of programmatic DSPs. With CTV expansion continuing to grow in the coming years, and Lafayette Broadcasting and Cable among the top investors, Viant’s shares are expected to continue to rise in the coming years.
The shares of Viant are in good position to keep their momentum up. Since Myspace increasing its presence, and the company investing in programming DSP tech, Viant is in a perfect position to make major advances in ad technology. Investments have already reaping benefits of their investment and should Viant is able to continue to grow at the current degree, they’ll continue to reap the benefits for the next several years.
With shares soaring over 90 percent, it’s evident it’s clear that Viant is a major force to be taken seriously in the advertising technology industry. Investors who own shares of Viant have already experienced huge returns and it appears that this trend will continue as Viant continues to profit from CTV growth. While the shares of Viant remain strong and the company continues to grow, it’s certain that we’ll hear more stories of success from this giant of ad technology in the coming years.
With its strategic acquisitions as well as an impressive performance in the share market It’s evident that Viant is fast becoming an industry leader in the field of ad technology. Due to the ability to profit from CTV growth , and with the support of prominent investors such as Lafayette Broadcasting and Cable, shares of Viant will likely to be high for the years to be. If you’re looking to get involved in the field of programming DSPs Viant shares Viant might be an excellent opportunity to join the action.
The growth in the performance of Viant shares is impressive and it appears Viant is in a good position to maintain this trend until the 2021 year and even beyond. With its strategic acquisitions as well as outstanding shares performance the shares of Viant are likely to stay high as Viant continues to benefit from CTV expansion and delivers strong returns to investors.